Category: Non Fiction

This is a brand new ebook on the marketing strategy that emphasizes the pursuit of solutions to four major marketing problems: All customers differ 2. All customers change 3. All competitors react 4. All resources are restricted Planned around these four First Principles of Marketing, this important new textbook provides

Physical Science, 12th International Edition, (PDF) is intended to serve the requirements of non-science majors who are obliged to complete one or more physical science courses. It provides exceptional, straightforward writing, complemented with helpful pedagogical tools. Physical Science 12e Global introduces fundamental concepts and main ideas while offering opportunities for

Now greatly expanded to incorporate all common open surgical and endovascular interventions for both venous and arterial diseases, Clinical Scenarios in Vascular Surgery, 2nd Edition (ePub/PDF) is perfect for both general surgery residents and surgeons in practice. You’ll scrutinize 124 case scenarios, each presented in an easy-to-digest format, structured to be

Building on the success of the best-selling Fundamental Accounting Principles textbook authors John Wild, Ken W. Shaw, and Barbara Chiappetta created Financial and Managerial Accounting: Information for Decisions, 7th edition (PDF) to provide a corporate perspective and balanced coverage in this growing course area. With its step-by-step approach, Financial and

Organized around the central theme of homeostasis, Human Physiology 9th Edition (PDF) helps college students appreciate the integrated functioning of the human body. Expert author Lauralee Sherwood uses very straightforward and clear language, analogies, and frequent references to everyday experiences to help all physiology students learn and relate to physiology