Category: Non Fiction

The 22 Immutable Laws of Marketing (audiobook) says that there are laws of nature, so why shouldn’t there be laws of marketing? As Jack Trout and Al Ries – the world-renowned marketing consultants and bestselling authors of Positioning say, you can construct a powerful airplane, but it’ll never leave the

An introduction to the world of marketing using a practical, proven, and engaging approach Gary Armstrong & Philip Kotler’s Marketing: An Introduction, 13th edition, (PDF) shows college students how customer value — capturing it and creating it — drives every effective marketing strategy. Using an organization and learning design that

A mainstay for radiology practitioners and trainees, Diagnostic Imaging: Genitourinary, 3rd Edition (PDF) features an image-rich, reader-friendly format that outlines the role of imaging in diagnosing and managing diseases of the GU tract. Concise chapters and spectacular imaging examples combine to make this medical reference ebook an all-inclusive resource for

Motor Control and Learning, 6th Edition (PDF), focuses on observable movement behavior, the many factors that influence quality of movement, and how movement skills are acquired. The textbook examines the cognitive, biomechanical, motivational, and neurological processes of complex motor behaviors that allow human movement to progress from unrefined and clumsy

Designed for the one-semester A&P course, Seeley’s Essentials of Anatomy & Physiology, 11th Edition, (ePub/PDF) is designed to assist students develop a strong, basic understanding of essential concepts in anatomy and physiology. Critically important information given in a way that maximizes understanding. With a focus on critical thinking, students build