Category: Non Fiction

Kotler & Keller’s Framework for Marketing Management 6th global edition is a concise, streamlined version of Kotler and Keller’s 15th edition of Marketing Management, a comprehensive look at marketing strategy. The textbook’s efficient coverage of current marketing management practices makes for a somewhat short yet thorough textbook that provides the

From the ebook’s trademark “toolkit” approach to the new chapter on the Environment and Sustainability, all features of Ken Guest’s Essentials of Cultural Anthropology, 3rd Edition, (PDF) work together to motivate college students to use the tools of anthropology to see the world in a novel way and to come to class

A Welcome Introduction to Science Chiras’ Human Biology, 9th edition, (PDF) provides a student-friendly and refreshing introduction to the structure, health, function and homeostasis of the human body. This much-admired text discovers life from a variety of levels and perspectives, including cellular/molecular, through disease, by body system, and within the

About one in four people in OECD countries are presently obese. This epidemic has far-reaching consequences for society, individuals and the economy. Using microsimulation modelling, OECD Health Policy Studies (PDF) analyses the burden of overweight and obesity in 52 countries (including OECD, European Union and G20 countries), presenting how overweight

Assists University Students Better Understand Their Behavioral and Interpersonal Skills Long considered the benchmark for all organizational behavior textbooks Organizational Behavior, 17th Global Edition, (PDF) provides the study you want, in the language your students comprehend. This ebook continues its tradition of making current, relevant research come alive for readers.