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Integrated Advertising, Promotion, and Marketing Communications 8th global edition speaks to an evolved definition of integrated marketing and teaches you how to effectively communicate in the business world. It champions the importance of integrating all marketing communications and helps you understand how communications are produced and transmitted. This textbook covers
The latest Morrissey and Sumich’s classic textbook, Introduction to the Biology of Marine Life 10th edition continues to enlighten and engage college students on the many wonders of marine organisms and the remarkable environments in which they live. This latest and updated 10th edition includes coverage of recent breakthroughs in
Note: There is a new and latest edition of this eTextBook here: Principles of Macroeconomics, 8th edition – Mankiw. Principles Of Macroeconomics (6th Edition) by Mankiw, became an instant best seller after its introduction and continues to be the most popular and widely used textbook in the economics classroom. Teachers
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