Category: Non Fiction

The SAGE Handbook of Qualitative Business and Management Research Methods provides a state-of–the-art overview of qualitative research methods in the business and management field. The Handbook celebrates the diversity of the field by drawing from a wide range of traditions and by bringing together a number of leading international researchers

Perform an accurate, efficient, and effective physical examination with confidence. Bates’ Guide to Physical Examination and History Taking 12th edition (PDF) provides step-by-step, authoritative guidance on performing the patient interview and physical examination, applying shared decision-making, clinical reasoning, and other core assessment skills—all based on a firm understanding of clinical

Readers examine the use of services marketing as a competitive tool from a uniquely broad perspective with Hoffman/Bateson’s Services Marketing: Concepts, Strategies, And Cases, 5th edition, (PDF) Using a very reader-friendly, streamlined structure, this ebook explores services marketing not only as an essential focus for service firms but also as

Ethics: Discovering Right And Wrong, 8th edition (PDF) is a conversational and non-dogmatic overview of ethical theory. Penned by one of contemporary philosophy’s top teachers and revised by the best-selling author, this textbook even-handedly looks into important ethical questions and challenges readers to build their own moral theories by applying

By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, The History and Theory of Rhetoric 6th edition (PDF)  illustrates how persuasive public discourse performs essential social functions and shapes our daily lifes. College students gain a conceptual framework for practising and evaluating persuasive writing and