Category: Non Fiction

Marketing Metrics, 4th Edition, (ePub/PDF) will help you correctly quantify the performance of all your marketing investments, improve marketing ROI, and grow profits. Four prominent experts help you apply today’s best practices for evaluating everything from brand equity to social media, email performance, and rich media interaction. This updated edition

Harrison’s Hematology and Oncology – backed by the unmatched authority of Harrison’s Harrison’s Hematology and Oncology 3rd edition (PDF) featuring a superb compilation of chapters related to hematology and oncology derived from Harrison’s Principles of Internal Medicine 19th Edition (including content from the acclaimed Harrison’s DVD), this full-color and concise

Acknowledged as the #1 bench reference for practicing microbiologists and an excellent ebook for students in clinical laboratory science programs, Bailey & Scott’s Diagnostic Microbiology, 13th Edition, (PDF) assists you to develop and refine the skills you require for effective laboratory testing. Detailed information is useful and easily accessible, with

Note: There is a newer edition of this etextbook available: “Macroeconomics – 7th edition – Blanchard” at discount In the eTextBook “Macroeconomics (6th Edition)”, Dr. Olivier Blanchard presents a unified and global view of macroeconomics, enabling college students to see the connections between the long-run, medium-run and the short-run From

Frank/Bernanke’s Principles of Microeconomics, 7th Edition, (PDF) offers a deeper understanding of economics by eliminating vast detail and focusing on seven key principles that are reinforced and shown through the textbook. With engaging explanations, questions, and exercises, the writers help students relate economic principles to a host of daily experiences