he engineer’s ready reference for mechanical power and heat – Mechanical Engineer’s Handbook provides the most comprehensive coverage of the entire discipline, with a focus on explanation and analysis. Packaged as a modular approach, these books are designed to be used either individually or as a set, providing engineers with
Market Assessment with OR Applications, (PDF) presents an understanding of the concept of marketing and its part in business and public organization including the requirement for scientific marketing analysis. It includes a number of mathematical models applied for better decision making, promotional decisions in the presence of competition, and sales
Welcome to the sixth edition of Essentials Economics for Business. Sloman/Jones Essential Economics for Business, 6th Edition, (PDF) provides college students a brief, accessible and engaging introduction to the key principles of micro and macroeconomics, along with broader business-related topics, including business organization and strategy. Several cases and examples throughout
Earlier titled Quality Control, the field’s most accessible introduction to quality has been retitled and revamped to emphasize quantitative aspects of quality improvement. New chapters on Six Sigma, Lean Enterprise, Experimental Design, and Taguchi’s Quality Engineering have been included, and Besterfield’s Quality Improvement, 9th Edition, (PDF) features comprehensive coverage of
Air transport service has become an indispensable source of long-distance transport for businesses and leisure travelers and for high-value-low-volume products. The significance of this transport service as a driver of economic growth is made abundantly apparent when examining the interdependence of business and air transport growth in Asia. Given the