Marketing Management, 2nd Edition, (PDF) has been redesigned and revised, yet remains true to the approach that has fuelled the success of the earlier version: clearly presented theories, simple language, and real-world examples taken from the market that reveal the business world. This practical introduction to marketing presents future marketing
Processes of Visuospatial Attention and Working Memory (PDF) covers a broad range of current research topics dealing with the function of visuospatial attention and working memory. It discusses a number of perspectives ranging from evolutionary and genetic underpinnings to neural substrates/computational processes and the connection between working memory and attention.
CURRENT Diagnosis & Treatment Otolaryngology: Head and Neck Surgery, 4th Edition, (PDF) is the highly praised one-stop clinician’s guide to treating all key diseases of the nose, ear, neck, and throat. The acclaimed one-stop clinician’s guide to treating all major diseases of the ear, nose, throat, and neck now has:
Applying mechanical ventilation principles to patient care, Pilbeam’s Mechanical Ventilation: Physiological and Clinical Applications, 5th Edition, (PDF) helps you provide appropriate, safe, and compassionate care for patients requiring ventilatory support. A focus on evidence-based practice includes the latest techniques and equipment, with complex ventilator principles simplified for optimal learning. This
Show college students that our world is profoundly mathematical – In Precalculus Essentials 5th edition PDF, Dr. Robert (Bob) Blitzer continues to inspire college students with his engaging approach to mathematics, making this beloved series the #1 in the market year after year. Dr. Blitzer draws on his unique background