Category: Non Fiction

Public Relations: The Profession and the Practice, 4th edition, (PDF) has coverage of global markets, multiculturalism, new technologies, and the latest news about public relations in action make this dynamic textbook the cutting-edge choice for public relations courses. In a jargon-free and a personal style, this ebook explains and presents

The media sector is in the grip of a massive revolution. Revolutionary new technologies force companies in industries ranging from broadcasting to book publishing to drastically reimagine their business models or risk being left in the dust. At the same time, people with the next big idea are eager to

Michael Parkin’s ECONOMIA, 12th Edicion, (PDF) ÍNDICE: Parte Uno. Introducción Capítulo 1. ¿Qués es la economía? Capítulo 2. El problema económico Parte Dos. Cómo funcionan los mercados Capítulo 3. Oferta y demanda Capítulo 4. Elasticidad Capítulo 5. Eficiencia y equidad Capítulo 6. Acciones gubernamentales en los mercados Capítulo 7. Los

Database Systems: The Complete Book, 2nd Edition, (PDF) is ideal for Database Systems and Database Design and Application courses provided at the junior, senior, and graduate levels in Computer Science departments. A fundamental understanding of algebraic expressions and laws, logic, OOP concepts, basic data structure, and programming environments is implied.

Wiley GAAP 2019 (PDF) is a vital resource for US GAAP implementation. Including all codifications by the Financial Accounting Standards Board (FASB)—including the most recent updates—this ebook offers clear explanations and practical examples for real-world application of these dynamic guidelines. Every chapter includes relevant sources of GAAP and expert guidance