Category: Non Fiction

Marketing Management 15th Global Edition (PDF) by Kotler & Keller For graduate and undergraduate courses in marketing management. The gold standard for today’s marketing management. Stay on the cutting-edge with the gold standard textbook that reflects the latest in marketing practice and theory. The world of marketing is changing every

This revised second edition of Psychology of Emotion 2nd edition reviews both theory and methods in emotion science, discussing findings about the brain; the expression, function, and regulation of emotion; differences and similarities due to gender and culture; the relationship between cognition and emotion; and emotion processes in groups. Since the

By integrating knowledge from pharmacology, molecular medicine, microbiology, and engineering, researchers from Europe, Asia, and the U.S. cover a broad spectrum of existing and potential antimicrobial medications and treatments. Novel Antimicrobial Agents and Strategies, (PDF) is an inclusive survey ranging from small-molecule antibiotics to antimicrobial peptides and their engineered mimetics,

Baltzan; M: Information Systems 4th edition (PDF) is a visual, magazine format designed to engage your business or computer students from the start! Saturated with fascinating, sometimes hard-to-believe real examples will keep them reading throughout the course. Baltzan’s approach discusses various business initiatives 1st and how technology supports those initiatives

Lial’s Intermediate Algebra, 13th Edition, (PDF) employs an academic writing style and a comprehensive blend of conceptual questions and skills development to meet the exclusive needs of the developmental math student. The expert author team takes advantage of experiences in the classroom and an editing eye to present one of the