Category: Non Fiction

The best-selling textbook Marketing Research 8th Global Edition (PDF) continues to provide readers with a “nuts and bolts” introduction to the field of marketing research. Intended for students with no prior background in marketing research, the textbook teaches the basic fundamental statistical models needed to analyze market data. This new

With College Algebra Essentials, 5th Edition, (PDF), the esteemed Dr. Blitzer takes college student engagement with the mathematical world to a completely new level drawing from applications across all fields and also topics that are of interest to any college student (e.g., grade inflation, student loan debt, sleep hours of

Engage. Focus. Practice. Built unit-by-unit, Campbell Biology in Focus, 3rd Edition, (PDF) achieves a balance between depth and breadth of concepts to move students away from memorization. Updated content allows college students to prioritize important biology content, concepts, and scientific skills that are needed to develop conceptual understanding and the

Recent developments in reliability engineering has become the most challenging and demanding area of research. Modeling and Simulation, along with System Reliability Engineering has become a greater issue because of high-tech industrial processes, using more complex systems today. Modeling and Simulation Based Analysis in Reliability Engineering (PDF) gives the latest

Induction Machines Handbook: Steady State Modeling and Performance, 3rd Edition, (PDF) provides a comprehensive treatment of steady-state induction machines (IM), the generally used electric motor (generator) in somewhat constant or variable speed drives, always lower energy consumption and higher productivity in fundamentally all industries, from home appliances, through robotics to