Category: Non Fiction

In No B.S. Direct Marketing 3rd edition (ePub), author Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan delivers a shortlist of little-known, radically different, profit-proven direct mail strategies for ANY business.

Concise, engaging, elegant, and exacting, Giancoli’s Physics: Principles with Applications, 7th Global Edition, (PDF) helps you view the world through eyes that know physics. Giancoli’s textbook Physics: Principles with Applications 7e is a favorite classic, known for its clear presentation, elegant writing, and quality of content. Using concrete experiences and

Research Methods for Business Students, 8th Edition, (PDF) is an accessible and clearly written textbook that offers a comprehensive and in-depth treatment of philosophical, ethical and methodological aspects of conducting business and management research. Graphic case studies drawing on published research studies are used throughout, and readers are given numerous

Packed with the latest research and examples, bestselling Communication Between Cultures 9th Edition (PDF) equips readers with a deep understanding and appreciation of various cultures while helping them develop practical communication skills. Part I presents the study of communication and culture; Part II emphasizes the ability of culture to shape

Develops Professional Communication Skills Ensuing in the wake of the digital revolution and the advent of social media, business communication has been hit by yet another radical change: the rise of mobile communication. In Excellence in Business Communication, 12th Global Edition, (PDF) of Boveé and Thill’s, the most recent and