Category: Non Fiction

Marketing Management, 2nd Edition, (PDF) has been redesigned and revised, yet remains true to the approach that has fuelled the success of the earlier version: clearly presented theories, simple language, and real-world examples taken from the market that reveal the business world. This practical introduction to marketing presents future marketing

The Handbook of Coaching Psychology: A Guide for Practitioners, 2nd edition, (PDF), gives a clear and detailed guide to the theory, research and practice of coaching psychology. In this new and comprehensive edition, an international selection of prominent coaching psychologists and coaches outlines recent developments from a wide spectrum of

Operations and Supply Chain Management: The Core, 5th Edition, (PDF) emphasizes the important core concepts in the dynamic field of operations. Just as lava runs from the core of the earth operations and supply chain management is the core of the business. The material must run through supply chain processes

Numerical Simulation of Mechanical Behavior of Composite Materials, 2015th Edition, (PDF) is intended for graduate engineering students who want to improve their knowledge of composite structures behavior. An innovative mechanical formulation to treat nonlinear orthotropic behavior of composite materials is offered in this ebook. It also studies different formulations that

Don Herrmann, David Spiceland, and Wayne Thomas, have developed an exclusive set of materials based directly on their combined years in the classroom. Financial Accounting, 5th Edition, (PDF) brought together best practices like highlighting Common Mistakes, providing frequent Let’s Review exercises, incorporating the course with a running Continuing Problem, proving