Category: Non Fiction

Kotler & Keller’s Framework for Marketing Management 6th global edition is a concise, streamlined version of Kotler and Keller’s 15th edition of Marketing Management, a comprehensive look at marketing strategy. The textbook’s efficient coverage of current marketing management practices makes for a somewhat short yet thorough textbook that provides the

Grasp the electrocardiography basics and identify arrhythmias accurately, with the freshly updated ECG Workout: Exercises in Arrhythmia Interpretation 7th Edition (PDF) ebook. Fully addressing the most common arrhythmias, this clearly worded textbook will take you step-by-step through expert ECG tracing interpretation methods, including differentiating among equipment use, rhythm groups, and

The ebook Fundamentals of Human Resource Management, 12th edition (PDF) helps college students understand and remember concepts through a straightforward and conversational writing style and a wealth of examples to build interest and clarify ideas. The authors provide a strong foundation of essential elements of Human Resource Management (HRM) as

Perfect for those studying biochemistry for the first time, Farrell/McDougal/Campbell’s Biochemistry, 9th Edition, (PDF) balances scientific detail with readability and tells you how principles of biochemistry affect your daily life. Designed comprehensively to help you succeed (and excel!), the ebook includes in-text questions that help you grasp key concepts, end-of-chapter

Bioethics: Principles, Issues, and Cases, 3rd Edition, (PDF) explores the philosophical, social, medical, and legal aspects of key bioethical issues. Opening with a detailed introduction to ethics, bioethics, and moral reasoning, it then encompasses influential moral theories and the criteria for evaluating them. Incorporating eighty-nine readings–twelve of them new to