Category: Non Fiction

In a fast-changing, increasingly social and digital marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing 17th global edition (PDF) helps university students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make brands and products an integral

With Professor Kathleen Stassen Berger’s always contemporary, always compelling textbook titled The Developing Person Through the Life Span 9th edition (PDF), college students learn to see how the basic ideas of developmental psychology apply to the lives of those around them, their own lives, and the lives of others of

Dynamic Covalent Chemistry: Principles, Reactions, and Applications, (PDF) offers a comprehensive review of the theory, mechanisms, thermodynamic fundamentals, and design principles of dynamic covalent systems. It includes contributions from a team of international scientists, classified into three main sections encompassing the principles of dynamic covalent chemistry, kinds of dynamic covalent

Some argue that students need broad exposure to many of the classical analysis techniques when teaching structural analysis. In contrast, others believe that learners benefit more from the computer-based analysis experiences that include parametric studies. Structural Analysis, Understanding Behavior (PDF) strikes a balance between these perspectives. Engineering students may no

Western Civilizations, Brief 5th Edition, (PDF/ePub) is a breakthrough in a long and continuing journey. After the original publication of the Full Edition in 1941, this ebook has been diligently updated by following generations of historians who have kept it at the front of the field in both pedagogical and