Category: Non Fiction

This ebook is a hands-on guide for the organic chemist. Emphasizing on the most reliable and useful reactions, Practical Synthetic Organic Chemistry, 2nd Edition, (PDF) offers the information necessary for a chemist to strategically plan a synthesis, and also repeat the procedures in the laboratory. Combines all the key advances/concepts

Marketing Metrics, 4th Edition, (ePub/PDF) will help you correctly quantify the performance of all your marketing investments, improve marketing ROI, and grow profits. Four prominent experts help you apply today’s best practices for evaluating everything from brand equity to social media, email performance, and rich media interaction. This updated edition

Strategy is an introductory aspect of management education, whilst strategic thinking is an essential business skill. Absolute Essentials of Strategic Management (PDF) presents the absolute essentials of the field, emphasizing how the strategy works as a managed process. The author, an experienced management educator, presents a clear and concise structure

Hearing: Anatomy, Physiology, and Disorders of the Auditory System, 2nd edition, (PDF) provides detailed information about the anatomy and physiology of the entire auditory system and it describes important aspects of disorders of the cochlea, the middle ear, and the nervous system in a comprehensive manner. Most other textbooks on

Understanding and Applying Mathematical Concepts The aim of the Bittinger Elementary and Intermediate Algebra, 7th Edition, (PDF) is to assist today’s college students to learn and retain mathematical concepts. This proven course prepares students for the transition from skills-oriented elementary algebra courses to more concept-oriented college-level mathematics courses. This demands