Category: Non Fiction

Familiarizes College Students with Global Marketing and the Global Business Environment – Marking the 20th anniversary of this series of textbooks, this Global Marketing 9th global edition (PDF) by Keegan and Green builds on the tradition and successes of previous editions. Its strategic and environmental approach outlines the major dimensions

This textbook, Probability and Statistics for Engineers and Scientists with R (PDF), grew out of the author’s notes for a course that he has taught for many years to a diverse group of undergraduate students. The early introduction to the major concepts engages college students immediately, which helps them see the

Don Herrmann, David Spiceland, and Wayne Thomas, have developed an exclusive set of materials based directly on their combined years in the classroom. Financial Accounting, 5th Edition, (PDF) brought together best practices like highlighting Common Mistakes, providing frequent Let’s Review exercises, incorporating the course with a running Continuing Problem, proving

Abnormal Psychology, 6th Canadian Edition, (PDF) will provide your college students with the latest, reliable and relevant content available in an abnormal psychology undergraduate textbook. Lecturers can trust that with Flett 6th Canadian edition their psychology students have the most accurate and comprehensive content and research coverage available in a

Our species is misnamed. Though sapiens define human beings as “wise” what humans do particularly well is to prospect the future. We are Homo Prospectus. In this ebook, Martin E. P. Seligman, Peter Railton, Roy F. Baumeister, and Chandra Sripada argue it is anticipating and analysing future possibilities for the