Grewal and Levy’s Marketing 6th edition shows today’s social, mobile and digital college student population how marketing adds value and how firms rely on value for establishing long lasting relationships with their customers. Underscoring that even the best services and products will go unsold if marketers cannot communicate their value,
Eric Foner’s Voices of Freedom, Volume 1, 6th Edition (PDF) is the only ebook with a thematic focus on American freedom. The organization of this compact, enormously popular, and available primary source documents collection mirrors the popular Give Me Liberty! survey textbooks. Much cheaper than other readers of its kind,
With Genetics: A Conceptual Approach, 7th edition (PDF/ePub), author Ben Pierce brings a master teacher’s experiences to the introductory genetics textbook, defining this complex subject by focusing on the big picture of genetics concepts and how those concepts link to one another. The latest new 7th edition continues this task
This best-selling cell biology textbook features clear, lively writing and exceptional illustrations, making it the perfect textbook for a first course in both cell and molecular biology. Thoroughly reviewed and updated by experts, Essential Cell Biology, 5th Edition, (PDF) maintains its emphasis on the latest cell biology research. Additional ISBNs:
In this best-seller, The Only Options Trading Book You’ll Ever Need: Earn A Steady Income Trading Options (PDF), learn by stepping from options basics to advanced option strategies in this learn-by-doing tutorial and handy options strategy reference. Tested by readers who owned several options ebooks but were never confident enough