Category: Non Fiction

An introduction to public policy that helps college students learn how to think critically about politics. Thomas Dye’s Understanding Public Policy 15th edition (PDF) provides an introduction to the study of public policy, as well as an overview of the models that political scientists use to describe and explain political

This ebook, Customer Engagement Marketing (PDF) provides a synthesis of research perspectives on customer engagement through a collection of chapters from thought leaders around the world. It identifies cutting-edge metrics for measuring and capturing customer engagement and highlights best practices in implementing customer engagement marketing strategies. Responding to the rapidly

An introduction to semi-Riemannian geometry as a foundation for general relativity Semi-Riemannian Geometry: The Mathematical Language of General Relativity (PDF) is an accessible exposition of the mathematics underlying general relativity. The ebook begins with background on linear and multilinear algebra, general topology, and real analysis. This is trailed by material

Fundamentals of Human Resource Management: Functions, Applications, Skill Development takes a unique 3-pronged approach that gives college students a clear understanding of important HRM functions and concepts, shows them how to apply those concepts, and helps them build a strong skill set they can use in their professional and personal

Advanced Financial Accounting, 11th Edition, (PDF)  is a comprehensive,  up-to-date, and highly illustrated presentation of the accounting and reporting principles and procedures used in a range of business entities. Every day, the business press carries accounts about the merger and acquisition mania, the complexities of modern business entities, accounting scandals