Category: Textbooks

Boone’s Contemporary Marketing, 17th Edition, (PDF) is the proven, premier teaching and learning resource for initial marketing courses. The authors offer thorough coverage of essential marketing principles, discovering all components of the marketing mix, and offering practical guidance to help business students prepare for successful marketing careers. This trusted textbook

In Mechanisms Underlying Host-Microbiome Interactions in Pathophysiology of Human Diseases (PDF) we provide a summary and discussion on the progress in the understanding of pathophysiological mechanisms of microbial host interactions in human diseases. Only lately have we started to appreciate the role of the microbiome in health and disease. Change

Fundamentals of Physics, 11th edition (PDF) is renowned for its supreme problem-solving skills development, reasoning skills development, and focus on conceptual understanding. In this course, interactive pathways of online learning alternate between short content presentations such as readings or video and meticulously guided student engagements to simulate a discourse style of

Making a successful video game is very difficult. The Gamer’s Brain: How Neuroscience and UX Can Impact Video Game Design (PDF) will help you overcome many related problems. Even games that are successful at launch may fail to engage and retain players in the long term due to issues with

Geologic Fracture Mechanics (PDF) delivers a consistent treatment of all common geologic structural discontinuities. It searches the formation, growth, and interpretation of fractures and deformation bands, from the theoretical, field, and lab-based perspectives, linking the gap between a general textbook treatment and the more progressive research literature. It enables the