Category: Textbooks

Familiarizes College Students with Global Marketing and the Global Business Environment – Marking the 20th anniversary of this series of textbooks, this Global Marketing 9th global edition (PDF) by Keegan and Green builds on the tradition and successes of previous editions. Its strategic and environmental approach outlines the major dimensions

Exploring Physical Anthropology, 3rd Edition, (PDF) is a complete, full-color lab manual aimed for an introductory laboratory course in physical anthropology. It can also serve as a complementary workbook for a lecture class, mainly in the absence of a laboratory offering. This laboratory manual allows a hands-on approach to learning

Build valuable skills that are in high demand in today’s businesses with Camm/Cochran/Ohlmann/Fry/Anderson/Sweeney/Williams’ market-leading Essentials of Business Analytics 3rd edition (PDF). College students master the full range of analytics while strengthening predictive, descriptive and prescriptive analytic skills. Great real-world examples and visuals help illustrate the data and results for each

Delivering the very latest in industry procedures and standards, longtime market leader Electrical Wiring Residential 18th edition continues to provide authoritative, comprehensive coverage that fully implements the 2014 National Electrical Code. The ebook’s signature 3-part organization thoroughly covers Electrical Knowledge, Applications and Code. Extremely reader friendly, it offers detailed — but

Engineering Economy 16th edition by William G. Sullivan, Elin M. Wicks, and C. Patrick Koelling is intended to serve as a textbook for classroom instruction in undergraduate, introductory courses in Engineering Economics. It also serves as a basic reference for use by practicing engineers in all specialty areas (e.g. civil,