Category: Textbooks

The ebook Macroeconomics: Principles, Applications, and Tools 8th Edition (PDF) has questions that drive interest, applications that illustrate concepts, and the tools to test and solidify comprehension. College students come into their first Economics course thinking they will gain a better understanding of the economy around them. Unfortunately, they often

Vital knowledge of International Financial Reporting Standards for all students of global accounting This significant work offers the tools global accounting students need to understand international financial reporting standards (IFRS) and how they are implemented in practice. This textbook stresses fair value, proper accounting for financial instruments, and new developments

For introductory courses in computer concepts, digital literacy, or computer literacy, often including instruction in Microsoft Office.  Using tech to teach technology! Best-selling Technology in Action Complete, 16th Global Edition, (PDF) uses practical content and hands-on projects to involve university students in computing tasks and skills they can implement at

Fundamental Mechanics of Fluids, 4th Edition (PDF) addresses the necessity for an introductory textbook that emphasizes on the basics of fluid mechanics—before focusing on specialized areas such as ideal-fluid flow and boundary-layer theory. Filling that gap for both college students and professionals working in different branches of engineering, this versatile

Marketing Metrics, 4th Edition, (ePub/PDF) will help you correctly quantify the performance of all your marketing investments, improve marketing ROI, and grow profits. Four prominent experts help you apply today’s best practices for evaluating everything from brand equity to social media, email performance, and rich media interaction. This updated edition