A Problem-based Approach that Uses Modern Theories and Real-world Examples Brander and Perloff’s Managerial Economics and Strategy 2nd edition (PDF/ePub) uses real-world examples and issues to illustrate how economic principles impact business decisions. Emphases on agency and contract theory, game theory, managerial behavioral economics, and pricing are especially valuable to
James Kalat’s best-selling INTRODUCTION TO PSYCHOLOGY does far more than cover major theories and studies; it teaches you how to become better at evaluating information. Hands-on “Try It Yourself” activities and summaries of real research encourage you to ask yourself, “How was this conclusion reached?” and “Does the evidence really
Communicating About Health: Current Issues and Perspectives, 5th Edition, (PDF) continues to live up to its established reputation as the most dynamic and current study of health communication on the market. The ebook offers rich, current research and in-depth analysis of the social, cultural, and organizational issues that affect health
Show college students their world is profoundly mathematical, fun and meaningful. College students often struggle to find the relevance of mathematics in their everyday lives, especially those with little or no math background. In Thinking Mathematically 7th Edition (PDF), Dr. Robert Blitzer’s distinctive and relatable voice engages all students in
The eBook by Harley and Miller, Zoology 10th edition (PDF) continues to offer students an introductory general zoology textbook that is manageable in size and adaptable to a variety of course formats. It is a principles-oriented textbook written for the non-majors or the combined course, presented at the sophomore or