Category: Textbooks

REAL experiences, REAL managers – With a renewed focus on skills and careers, the new 14th edition of this bestselling textbook, Management by Stephen Robbins and Mary Coulter can help better prepare individuals to enter the job market. Robbins & Coulter’s Management 14th Global Edition (PDF) vividly illustrates effective management theories

Nivaldo Tro’s Chemistry: A Molecular Approach 4th edition (PDF) reinforces the development of 21st-century skills including data interpretation and analysis, problem-solving and quantitative reasoning, applying conceptual understanding to new situations, and peer-to-peer collaboration. Nivaldo Tro presents chemistry visually through multi-level images–macroscopic, molecular, and symbolic representations–helping readers see the connections between the

Statistics: The Art and Science of Learning from Data 4th Global Edition (PDF), takes a conceptual approach, helping college students understand what statistics is about and learning the right questions to ask when analyzing data, rather than just memorizing procedures. This ebook takes the ideas that have turned statistics into

In today’s media-rich world, Introduction to Mass Communication, 10th Edition, (PDF) keeps media literacy and culture at its heart. Using cases of the past to show how mass communications got their origins and keeping current with the present’s upcoming technologies and trends Introduction to Mass Communication 10e gives college students

To survive in today’s competitive and globalized business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeholders. Examining the relationship between culture and marketing can provide companies with the data they need to expand their reach and increase their profits. Global Branding: Breakthroughs in