Category: Textbooks

Moorman and Aaker’s Strategic Market Management, 11th Edition, (PDF) helps managers recognize, implement, prioritize, and adapt market-driven business strategies in dynamic markets. The ebook provides decision-makers with concepts, methods, and procedures by which they can enhance the quality of their strategic decision-making. The revised 11th Edition provides management students in strategic

Economic, cultural, and political trends are changing the way public administrations are organized and Organizational Development in Public Administration, (PDF) explores the new challenges managers encounter, with the requirement for a shift from a conventional bureaucratic model to a competency-based approach to organizational design and management in the fields of

Essentials of Public Health Biology (PDF) explores the biologic mechanisms of diseases in both developed and developing countries. A detailed examination of the reciprocal relationships of environmental, genetic,and behavioral determinants of health and disease prepares college students to discuss, analyze, and communicate biologic principles of disease. NOTE: This sale only

Uniquely builds a strong bridge between molecular spectroscopy and quantum chemistry This two-volume ebook consists of many reviews reporting new applications of quantum chemistry to molecular spectroscopy (Raman, near-infrared, infrared, terahertz, far-ultraviolet, etc.). It includes brief introductions to quantum chemistry for spectroscopists, and to the latest progress on molecular spectroscopy

This handy pocket ebook brings together a plethora of useful information that architects need on everyday basis – on-site or in the studio. It provides clear guidance and indispensable detail on a wide range of issues, from planning policy through environmental design to abiding by Building Regulations, from structural and