Michael Peters, Dean Shepherd, and Robert Hisrich’s Entrepreneurship 10th edition (PDF) has been designed to clearly instruct college students on the process of planning, formulating, and implementing a new venture. Management students are exposed to detailed descriptions of ‘how to’ embark on a new venture in a logical manner. Comprehensive
A Handbook of Sustainable Building Design and Engineering, 2nd Edition (PDF) prepares college students with the tools they will need to face the challenges of sustainable building design and engineering. The ebook looks at how to design, engineer, and monitor energy-efficient buildings, how to adjust buildings to climate change, and
Contemporary Selling, 5th Edition,(PDF) is the only ebook on the market that integrates full coverage of 21st-century personal selling processes with a fundamental look at sales management practices in a way that students want to learn and teachers want to teach. The overarching theme of the ebook is enabling salespeople
J.D. Lewis-Williams, one of the well-known South African archaeologists and ethnographers, excavates meaning from the complex mythological stories of the San-Bushmen to make a larger theory of how myth is used in culture. He extracts their “nuggets,” the far-reaching but rarely unspoken words and concepts of language and understanding that
Fully updated to reflect the latest developments, Research Methods in Clinical Psychology: An Introduction for Students and Practitioners 3rd edition (PDF) offers a comprehensive introduction to the various approaches, methods, and strategies for conducting research in the clinical psychology field. It represents the most user-friendly, accessible introduction to conducting and