Kerin/Hartley’s Marketing: The Core, 7th Edition, (PDF) continues to meet the requirements of a wide spectrum of faculty—from professors looking for a solid textbook with key supplements, to those looking for a top-notch integrated digital solution. Marketing: The Core emphasizes on decision making through extended examples, cases, and videos engaging
Basic Techniques in Pediatric Surgery: An Operative Manual, (PDF) is a “surgical cookbook” designed to offer concise and clear guidance for trainees in pediatric surgery. With the help of simple line drawings depicting every operative step, more than one hundred often performed procedures are explained and demonstrated. The student will
Schermerhorn/and Bachrach’s Exploring Management 5e (PDF) supports teaching and learning of core management concepts by presenting material in a straight-forward, conversational style with a strong emphasis on application. With a focus on currency, high-interest examples and pedagogy that encourages critical thinking and personal reflection, this text is the perfect balance
An exclusive alternative to more traditional, encyclopedic introductory textbooks, Anthropology: What Does It Mean to Be Human 4th Edition (PDF) takes a question-oriented approach that includes cutting-edge theory and new ways of looking at important contemporary issues such as human rights, power, and inequality. With a total of sixteen chapters,
Introduction to Solid Modeling using SolidWorks 2017 13th edition (PDF) primarily consists of nice chapter-long tutorials, which introduce both basic concepts in solid modeling (such as part drawing creation, modeling, and assembly modeling) and more advanced applications of solid modeling in engineering design and analysis (such as sheet metal bending,