Category: Textbooks

Comprehensive and up-to-date, including discussion of new codes, standards and concepts, Auditing and Assurance Services: An Integrated Approach 16th edition presents an integrated concepts approach auditing that details the process from start to finish. Based on the author’s belief that the fundamental concepts of auditing center on the nature and

An introduction to the world of marketing using a practical, proven, and engaging approach Gary Armstrong & Philip Kotler’s Marketing: An Introduction, 13th edition, (PDF) shows college students how customer value — capturing it and creating it — drives every effective marketing strategy. Using an organization and learning design that

Integrating comprehensive coverage with an extensive variety of real-life cases, International Entrepreneurship, 3rd Edition, (PDF) gives you the tools you need to effectively launch international ventures in today’s hypercompetitive world. Popular author Dr. Robert D. Hisrich assists students and entrepreneurs develop global business plans, choose international opportunities, and decide the

Learn how to conduct financial statement analysis most effectively as you perform analyses on familiar, actually real companies. Wahlen/Baginski/Bradshaw’s latest Financial Reporting, Financi  al Statement Analysis, and Valuation, 9th edition (PDF) provides a balanced, complete approach as the authors teach you how to integrate concepts from finance, accounting, business strategy,

A best-selling resource, Paul Davidovits’ Physics in Biology and Medicine, 5th Edition, (PDF) offers a high-quality and highly relevant physics grounding for students working toward careers in the medical and relevant professions. The ebook does not assume a previous background in physics but provides it as required. It discusses biological