Health Care Market Strategy: From Planning to Action, 5th Edition, (PDF) a standard reference for nearly twenty years, bridges the gap between marketing implementation and theory by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics. Put the concepts you learned in introductory marketing courses
Optimized for the unique challenges of Canadian health care and thoroughly revised to reflect the changing and dynamic field of mental health, Psychiatric & Mental Health Nursing for Canadian Practice, 4th Edition, (PDF) is your key to a generalist-level mastery of skills and fundamental knowledge in mental health nursing. Gain
Through the Lens of Anthropology: An Introduction to Human Evolution and Culture (PDF) is a concise but comprehensive introductory ebook that uses the twin themes of sustainability and food to illustrate the connected nature of anthropology’s 4 major subfields: archaeology, cultural, biological, and linguistic anthropology. By viewing the world through
Since the introduction and proliferation of the Internet, problems involved with maintaining cybersecurity has grown exponentially, and have evolved into many forms of exploitation. Yet, Cybersecurity has had far too little study and research. Virtually all of the research that has taken place in cybersecurity over many years, has been done
The go-to guide for nurses, nursing students, and other college students alike to promote better patient care! Saunders Nursing Drug Handbook 2021, (PDF) provides you with vital information on over 1,000 generic and 4,000 trade name drugs. This handy, user-friendly guide includes updated Black Box Alerts and comprehensive coverage of IV drug