Category: Textbooks

Tepperman/Meredith’s Consumer Society, (PDF) offers the clearest, most comprehensive examination of consumerism and consumer behavior presently available. Taking an intersectional and interdisciplinary approach and drawing on insights from a broad range of fields, including sociology, market research, psychology, economics, history, and philosophy, the authors consider the roots, current state, and

Built on a basis on property law, new lead author, Marissa Pagnattaro, University of Georgia, and the whole authorship team bring a fresh perspective stressing the importance of understanding laws and regulations that are essential foundations for business. Using court examples and cases in Sidebars that are relevant for business,

International Economics: Theory and Policy 11th edition (global) PDF, provides engaging, balanced coverage of the key concepts and practical applications of the 2 main topic areas of the discipline. For both international finance and international trade, an intuitive introduction to theory is followed by detailed coverage of policy applications. With

Electrons, Atoms, and Molecules in Inorganic Chemistry: A Worked Examples Approach builds from fundamental units into molecules, to provide the reader with a full understanding of inorganic chemistry concepts through worked examples and full color illustrations. The ebook uniquely discusses failures as well as research success stories. Worked problems include

The perfect balance between spreadsheet use and decision modeling. It’s important that textbooks support decision modeling courses by integrating student’s ability to logically model and evaluate diverse decision-making scenarios with software-based solution procedures. Managerial Decision Modeling with Spreadsheets, 3rd Edition, (PDF) proposes the ideal balance of the decision modeling process