Category: Textbooks

Marketing Management 15th Global Edition (PDF) by Kotler & Keller For graduate and undergraduate courses in marketing management. The gold standard for today’s marketing management. Stay on the cutting-edge with the gold standard textbook that reflects the latest in marketing practice and theory. The world of marketing is changing every

DSM-V broke new ground in May of 2013, labeling a new disorder called “behavioral addiction.” Clinicians instantly wanted to know: how is a behavioral addiction different from an impulse control disorder? What are the criteria for determining that some behaviors are addictions instead of impulses? What, if anything, does this

Educational Administration: Theory, Research, and Practice 9th edition (PDF) One of the most widely read ebooks in educational leadership. Educational Administration 9e uses a systems perspective to synthesize the relevant theory and research on organizational behavior and focuses on understanding and applying theory to solve problems of practice. With every

Industrial Biotechnology: Microorganisms (PDF) is the latest volume in the Advanced Biotechnology series. It provides an overview of the main platform organisms and production hosts used today as well as promising future cell factories in a two-volume ebook. Alongside describing tools for genetic and metabolic engineering for strain improvement, the

This textbook is intended for a 1-semester CS1 course sequence. The Brief Version contains the first 18 chapters of the Comprehensive Version. The first 13 chapters are appropriate for preparing the AP Computer Science exam. For courses in Java Programming. A fundamentals-first introduction to basic programming concepts and techniques Designed