Category: Textbooks

In an age of economic downturn, effective marketing becomes increasingly difficult. In order to remain competitive and prosperous, organizations must strategically evaluate their position in the market and implement new marketing plans. Samanta‘s Strategic Marketing in Fragile Economic Conditions (PDF) offers relevant theoretical frameworks and the latest empirical research findings

Corporate Financial Reporting and Analysis: A Global Perspective 4th edition (PDF) combines comprehensive coverage and a rigorous approach to modern financial reporting with an accessible and readable style. Merging traditional principles of corporate finance and accepted reporting practices with current models enable the students to develop essential analysis and interpretation

Global Health Informatics: How Information Technology Can Change Our Lives in a Globalized World, (PDF) discusses the vital role of communication and information technologies in health practice, health systems management and research in increasingly interrelated societies. In a global connected world the old standalone institutional information systems have proved to

The brief and comprehensive title, Immigration Law and Procedure in a Nutshell, 7th Edition, (ePub/PDF) offers a comprehensive overview of the history, constitutional basis, statutory structure, administrative procedure, regulatory provisions, and ethical principles related to immigration law and practice. Updated to show developments since the 2016 Presidential election, it is

Fully reviewed and revised Oxford Handbook of Infectious Diseases and Microbiology, 2nd edition (PDF) maintains its position as the must-have guide to all characteristics of infectious diseases and microbiology. Showing the current approach to joint postgraduate training programs, the handbook takes a combined approach to both subjects. It includes the