Category: Textbooks

Understanding and appreciating the ethical dilemmas linked with business is an important dimension of marketing strategy. More and more, matters of corporate social responsibility are part of marketing’s domain. Ethics in Marketing, 2nd Edition, (PDF) includes 20 cases that deal with a range of ethical issues such as questionable selling

MGMT 9th edition Principles of Management (PDF) by Chuck Williams is a wide used textbook for Managament. 4LTR Press solutions give students the option to choose the format that best suits their learning preferences. This option is perfect for those students who focus on the textbook as their main course

The first book of its kind providing complete information on oxide thermoelectrics This timely ebook, Oxide Thermoelectric Materials: from Basic Principles to Applications (PDF) explores the latest research results on the physics and materials science of oxide thermoelectrics at all scales. It covers the design, theory, and properties of thermoelectric

Written by 4 leading teachers and scholars, Giddens/Carr/Duneier/Appelbaum’s Introduction to Sociology 11th edition, (PDF)  provides an authoritative introduction to fundamental concepts, major theories, and the latest research in a streamlined, easy-to-navigate format. A consistent four-part chapter structure makes the reading manageable without compromising coverage. At the end of every chapter,

Progress in Heterocyclic Chemistry (PHC), Volume 29, (PDF) is the latest in this annual review series appointed by the International Society of Heterocyclic Chemistry (ISHC). Volumes in the series include both highlights of the previous year’s literature on heterocyclic chemistry and articles on new developing topics of particular interest to