Principles of Marketing, 7th edition (PDF) keeps pace with a rapidly changing field, focusing on the ways brands capture and create value. Practical content and linkage are at the heart of this seventh edition. Real international and local examples bring ideas to life and new feature ‘linking the concepts’ helps
The second edition of this award-winning textbook, designed specifically for the DNP course in health care finance and economics, remains the only ebook to embed economic and financial concepts in the context of nursing practice and nursing health care systems. Financial and Business Management for the Doctor of Nursing Practice
Porth Pathophysiology: Concepts of Altered Health States 2nd Canadian Edition (PDF) is the only core advanced level Pathophysiology textbook specially developed for the Canadian undergraduate nursing and health professions student. Like the original textbook, the Second Canadian Edition includes a review of anatomy and physiology and treatment information for commonly
Developed by the American Cancer Society this new etextbook, The American Cancer Society’s Oncology in Practice: Clinical Management (PDF), is designed for a wide range of practitioners and learners comprehensively addresses all aspects of clinical management for cancer taking an authoritative, balanced and, -where possible- evidence-based stance and may be
The purpose of this ebook, Critical Medical Anthropology 2nd edition (PDF) is to provide an overview and introduction to the critical perspective as it has evolved in medical anthropology over the last 10 years. Standing as an opposition approach to conventional medical anthropology, Critical Medical Anthropology 2e has emphasized the