Category: Textbooks

The ebook, The Psychology of Micro-Targeted Election Campaigns, PDF, examines the psychology behind micro-targeted tactics used in election campaigning and the arrival of increasingly refined dynamic Agent-Based Models (ABMs). It discusses individual profiling, how data and modeling are used to enhance the effectiveness of persuasion and mobilization efforts in campaigns,

International Trade: Theory and Policy 11th edition (global) PDF etextbook provides accurate, engaging, and balanced coverage of the key concepts and practical applications of the intricate discipline. An intuitive introduction to trade theory is followed by very detailed coverage of policy applications. With this latest new eleventh edition, the best-selling

This Palgrave Handbook (PDF) provides the first international comparative study into the efficiency of the industrial organization of the global wine industry. Looking at numerous important vineyards of the main wine countries, the contributors evaluate differences in implementation and articulation of three main stages: grape production, winemaking, and distribution (marketing,

Fundamentals Of Management 8th Edition, (PDF) bring together a streamlined approach with a strong theoretical and functional framework evidently organized around the planning, leading, organizing, and controlling functions of management. The ebook’s proven balance of theory and practice incorporates numerous, involving learning features and notable examples to help you grow

Fluids and Electrolytes Made Incredibly Easy, 6th Edition (PDF), uses a conversational writing style to break down complex concepts and make the fundamentals of fluids and electrolytes easy to understand and put into practice. This fully revised, updated 6th edition ebook is organized into 4 parts to provide comprehensive coverage