Pioneers in the field, Cateora, Graham and Gilly continue to set the standard in this International Marketing 17th edition with their well-rounded perspective of international markets that encompass geography, history, language, and religion as well as economics, which helps college students see the cultural and environmental uniqueness of any region
The popular Programming and Problem Solving with C++, 6th Edition, (ePub/PDF) remains the flawless introduction to C++, object-oriented programming, and software development available. Well-known author team Nell Dale and Chip Weems are careful to include all topics and rules put forward by the ACM/IEEE to make this textbook ideal for the one- or two-term CS1
Fatty alcohols are commonly used in the production of detergents and surfactants. They are also components of foods, cosmetics and as industrial solvents. The 2008 edition originated from a multi-year review of the existence, behaviour, and use of fatty alcohols to notify the registration of such chemicals through the REACH
Sociology: A Brief Introduction 13th edition (PDF/ePub) invites college students to take sociology with them in their daily lives. This very successful student-friendly program includes strong coverage of ethnicity, race, and globalization. The approachable material encourages sociology students to develop their sociological imaginations and start to think like a sociologist.
Basic Statistics: Understanding Conventional Methods and Modern Insights, (PDF) for non-statisticians includes basic principles, concepts, and methods commonly used in applied research. What sets this textbook apart is the inclusion of the many advances and insights from the last half century when explaining basic principles. These advances offer a foundation