Category: Textbooks

A grounded and intuitive approach to economics Get college students to think like economists using the latest policy and data while including global issues. Parkin’s Microeconomics, 13th Edition, (PDF) builds on the ground of the previous edition and retains a comprehensive and careful presentation of the principles of economics. The textbook stresses

Choices Behind Human Communication The Interpersonal Communication Book 14th edition (PDF) global edition approaches the subject of communication through research, integrative theory, and hands-on methods. A 3 fold approach identifies important communicative concepts: choices in interpersonal situations, the theories and research that support these choices, and the communication skills necessary

Recognized as the market-leading textbook for investment courses, Investments, 9th Canadian Edition (PDF) continues to provide material in a framework that is organized by a key core of consistent fundamental principles. The authors have removed unnecessary mathematical detail and concentrate on the intuition and insights that will be helpful to

Prepares University Students for Public Relations Work with an Emphasis on Ethics and Contemporary, Real-world Applications Featuring an intensely practical approach that favours justification, reasoning, and applications that work, The Practice of Public Relations 13th edition (global) prepares college/university students for contemporary public relations (PR) work in the changing landscape

Understanding the Religions of the World: An Introduction offers a new approach to the study of religions which moves away from the purely descriptive and instead helps college students understand how religions actually ‘work’. Covering all the main faith traditions, it combines contemporary beliefs and practices, historical context, and original