Category: Textbooks

Fundamentals of Human Resource Management, 6th edition, (PDF) provides a complete introduction to human resource management for the general business manager who wants to learn more about how HRM is used in the everyday work environment in any company. Its adaptive learning program and its focused, engaging, and applied content

This ebook, Customer Engagement Marketing (PDF) provides a synthesis of research perspectives on customer engagement through a collection of chapters from thought leaders around the world. It identifies cutting-edge metrics for measuring and capturing customer engagement and highlights best practices in implementing customer engagement marketing strategies. Responding to the rapidly

This edited volume, Eye Movement Research: An Introduction to its Scientific Foundations and Applications (PDF) presents fundamentals as well as applications of oculomotor methods in clinical and industrial settings. The topical spectrum covers 1.) basics and background material, 2.) methods such as recording techniques, markov models, pupillometry, Lévy flights, and

Security is a paradox. It is often viewed as unwanted, intrusive, a hassle, or something that limits personal, if not professional, freedoms. However, if we need security, we often feel as if we can never have enough of it. Security Management: A Critical Thinking Approach (PDF) provides security professionals with

Bhattacharya’s Metal Oxide Glass Nanocomposites (PDF) covers recent developments in metal oxide glass nanocomposites, including a discussion of synthesis methods, properties, characterization methods, and the most promising applications. The ebook discusses electronic and ionic conduction mechanisms of this material system with an eye towards device applications. It also provides a