Category: Textbooks

An introduction to the world of marketing using a practical, proven, and engaging approach Gary Armstrong & Philip Kotler’s Marketing: An Introduction, 13th edition, (PDF) shows college students how customer value — capturing it and creating it — drives every effective marketing strategy. Using an organization and learning design that

Neurology – as only Harrison’s can cover it – Neurology in Clinical Medicine 4th edition Featuring a superb compilation of chapters related to neurology derived from Harrison’s Principles of Internal Medicine, 19th Edition (including content from the acclaimed Harrison’s DVD), this concise, full-color clinical companion titled Harrison’s Neurology in Clinical Medicine

Written for any readers interested in better harnessing philosophy’s real value, this ebook covers an extensive range of fundamental philosophical problems and specific intellectual techniques for addressing those problems. In Introducing Philosophy: God, Mind, World, and Logic, (PDF), Neil Tennant helps any student in pursuit of a ‘big picture’ to

Interpersonal Communication: Competence and Contexts, 2nd edition, PDF prepares college students to communicate successfully in today’s fast-paced and complex society through the implementation of a unique competence-building model. This highly readable textbook provides the concepts, theories,and applications in a pedagogically sound format based on a model of communication competence made

Involve college students in science with stories that relate to their lives. Biology: Science for Life, 6th Edition, (PDF) weaves a captivating storyline throughout each chapter to get student attention through the exploration of high-interest topics like genetic testing, global warming, and the Zika virus. The authors return to the