Category: Textbooks

Health Care Market Strategy: From Planning to Action, 5th Edition, (PDF) a standard reference for nearly twenty years, bridges the gap between marketing implementation and theory by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics. Put the concepts you learned in introductory marketing courses

For graduate and undergraduate courses in Business Data Communication / Networking (MIS). Prepare for the modern workplace with security and networking essentials. With a clear writing style and an emphasis on contemporary technologies, Business Data Networks and Security, 11th Edition, (PDF) guides readers and students through the details of networking,

A student-friendly, clear and easy introduction to the fundamentals of Python In Tony Gaddis’ Starting Out with Python, 4th Global Edition (PDF), accessible coverage introduces college students to the basics of programming in a high-level language. Python, an easy-to-learn and increasingly popular object-oriented language, allows students to become comfortable with

Education and Solidarity in the European Union: Europe’s Lost Spirit, (PDF) tells the story of the European Movement’s mission to create—by means of education—a European spirit in order to protect the success of European integration. This ebook draws associations between the crisis of solidarity experienced by the European Union today

The College Algebra series by Lial, Hornsby, Schneider, and Daniels merges the experience of master teachers to assist college students to develop the balance of analytical skills and conceptual understanding needed to succeed in mathematics. With Trigonometry, 12th Edition, (PDF), the authors respond to the challenges of new classroom models