Category: Textbooks

Boone’s Contemporary Marketing, 17th Edition, (PDF) is the proven, premier teaching and learning resource for initial marketing courses. The authors offer thorough coverage of essential marketing principles, discovering all components of the marketing mix, and offering practical guidance to help business students prepare for successful marketing careers. This trusted textbook

To prepare materials scientists and engineers of the future, Foundations of Materials Science and Engineering, 6th Edition, (PDF) is designed to provide diverse topics in the field with appropriate depth and breadth. The strength of the ebook is in its balanced presentation of concepts in the science of materials (basic

Leading edge cases and comprehensive coverage of the legal environment of business. The Legal Environment of Business: Online Commerce, Ethics, and Global Issues, 8th Edition, (PDF) explores how the present legal environment, government regulation, and e-commerce environment influence today’s business decisions. The cases in this text are exciting, cutting-edge, and

Gapenski’s Healthcare Finance: An Introduction to Accounting and Financial Management, 7th Edition, (PDF) studies how healthcare organizations handle financial operations to optimally provide patient care. This comprehensively revised edition of one of Health Administration Press’s best-selling ebooks introduces the key foundational elements of healthcare finance, including both financial and accounting

Dennis Howitt’s Introduction to Qualitative Methods in Psychology 3rd edition (PDF) is better than ever. This valuable and trusted student resource provides very clear examples and explanations that take the reader through qualitative research from data collection to analysis. It also features dedicated sections offering guidance on quality, ethics and