Category: Textbooks

Throughout Psychology, 5th Edition, (PDF), expert authors Saundra Ciccarelli and J. Noland White employ a learner-centered, assessment-driven approach that maximizes college student engagement, and helps educators keep their students on track. The authors draw college students into the discipline by showing how psychology relates to their own lives. Clear learning

Psychology in Action 12th edition (PDF) is a comprehensive introductory Psychology etextbook that fosters active learning and provides a wealth of tools that empower psychology students to master and make connections between the key concepts. Psychology in Action 12e is a comprehensive introductory Psychology product that fosters active learning and

Technology Entrepreneurship: Taking Innovation to the Marketplace, 3rd Edition, (PDF) offers a practical toolkit for potential entrepreneurs with technology backgrounds that will assist them to navigate complex issues such as raising capital, product development, IP protection, and more. The ebook’s structure follows the entrepreneurial process in a step-by-step way, outlining

Providing a wealth of information on fundamental topics in the areas of underwater and linear air acoustics, as well as space-time signal processing, this ebook, Fundamentals of Acoustic Field Theory and Space-Time Signal Processing (PDF), provides real-world analysis and design equations. As a consequence of the interdisciplinary nature of air

This ebook, Customer Engagement Marketing (PDF) provides a synthesis of research perspectives on customer engagement through a collection of chapters from thought leaders around the world. It identifies cutting-edge metrics for measuring and capturing customer engagement and highlights best practices in implementing customer engagement marketing strategies. Responding to the rapidly