Category: Textbooks

The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on market needs. With an array of examples and case studies from around the world, In Essentials of Marketing Management 2nd edition (PDF), the expert authors Lancaster and Massingham’s

The first ebook to offer an in-depth exploration of the topic of problem-based learning with contributions from international experts. The Wiley Handbook of Problem-Based Learning (PDF) is the first e of its kind to present a collection of original essays that integrate the research and practice of problem-based learning in one

Completely updated and featuring 13 new chapters, Gray Hat Hacking, The Ethical Hacker’s Handbook, 5th Edition explains the enemy’s current skills, weapons, and tactics and offers field-tested remedies, case studies, and ready-to-try testing laboratories. Fortify your network and avert digital catastrophe with proven strategies from a team of proven security

The descriptions and examples of wrong behaviors in sport in Modern Sport Ethics: A Reference Handbook, 2nd Edition, (PDF) will challenge readers to reconsider how they view sport and question whether participating in sport builds character—especially at the amateur and youth levels. Identifies how ethical problems in sport influence sport

Indirect Care Handbook for Advanced Nursing Roles: Beyond the Bedside (PDF) provides advanced practice managers, nurses, students, and administrators, with the resources needed to address the challenges of working in today’s complex healthcare system. This ‘how-to guide’ provides practical tools, narrative, coaching, content, and strategies to better prepare nurses who