Category: Textbooks

Marketing Management, 2nd Edition, (PDF) has been redesigned and revised, yet remains true to the approach that has fuelled the success of the earlier version: clearly presented theories, simple language, and real-world examples taken from the market that reveal the business world. This practical introduction to marketing presents future marketing

Using Art Effectively to Teach the Toughest Topics in A&P Fundamentals of Anatomy & Physiology 11th edition (PDF) helps A&P students succeed in the challenging course with precise visuals, an easy-to-understand narrative, and steadfast accuracy. With the 11th Edition, the author team draws from recent research exploring how medical students

Horngren’s Cost Accounting 16th edition (PDF) defines the cost accounting market and continues to innovate today by consistently integrating the most current theory and practice into the textbook. This acclaimed, market-leading ebook emphasizes the basic theme of “different costs for different purposes,” and reaches beyond cost accounting procedures to consider

Get an in-depth look at pediatric primary care through the eyes of a Nurse Practitioner! Pediatric Primary Care, 6th Edition guides readers through the process of managing, assessing, and preventing health problems in children, infants, and adolescents. Key topics include developmental theory, issues of daily living, the health status of

Nursing Research: Generating and Assessing Evidence for Nursing Practice, 10th Edition, (PDF) has been updated to include new methodological progress and, to the extent possible, essential examples used to show concepts will be from articles issued in 2013 to 2015. The organizational structure presented in the 9th edition will be