Category: Textbooks

Pride and Ferrell’s MARKETING 2016 provides a thorough outline of essential marketing principles within a visually appealing, reader-friendly presentation. This admired and proven textbook helps students develop the knowledge and decision-making skills they need to thrive in today’s competitive business environment. MARKETING 2016, 18th Edition, (PDF) offers detailed coverage of

Weighing in on the progress of innovative technologies, the adoption of new standards, and the absence of educational development as it connects to current and developing applications, Introduction to Instrumentation and Measurements, 3rd Edition, (PDF) uses the authors’ 40 years of teaching experience to explain the theory, science, and art

Involves college students in the field and offers a strong foundation for future careers. In order to be victorious in their field, professionals must go beyond performing the skills connected with Instructional Design and Technology (IDT); they must identify current and future trends likely to affect the field and envision

Foundations in Microbiology: Basic Principles, 10th Edition, (PDF) is an allied health microbiology textbook with a taxonomic approach to the disease chapters. It provides an accessible and engaging writing style through the use of case studies and analogies to comprehensively explain difficult microbiology concepts. We were so excited to provide

A complete, theory-based approach to working with young clients in both clinical and school settings Counseling and Psychotherapy with Children and Adolescents, 5th Edition, (PDF) provides college students and mental health professionals with state-of-the-art theory and practical guidance for main contemporary psychotherapeutic schools of thought. Adolescents and children are not