Category: Textbooks

Marketing Metrics, 4th Edition, (ePub/PDF) will help you correctly quantify the performance of all your marketing investments, improve marketing ROI, and grow profits. Four prominent experts help you apply today’s best practices for evaluating everything from brand equity to social media, email performance, and rich media interaction. This updated edition

Fluid Mechanics (PDF) by Hibbeler is intended for use in Fluid Mechanics courses found in General Engineering, Civil and Environmental, and Engineering Technology and Industrial Management departments at the undergraduate or graduate level. It also serves as a suitable reference and introduction to Fluid Mechanics principles. The best-selling and well-known

Understanding how cultural diversity links to international order is a pressing contemporary challenge. Building on ideas first advanced in Reus-Smit’s On Cultural Diversity (2018), Culture and Order in World Politics (PDF) advances a new framework for understanding the connection between culture and order in world politics. Through a ground-breaking interdisciplinary

Discrete Mathematics has seeped through the entire of mathematics so much so it has nowadays come to be taught even at the high school level. Foundations of Discrete Mathematics with Algorithms and Programming (PDF) presents the fundamentals of Discrete Mathematics and its applications to daily problems in several areas. This

Do you want your learners to get involved with and retain psychology’s key principles, and to work toward becoming better people and better psychology students in the process? Best-selling Exploring Psychology 11e presents creative ways to help make it happen. Exploring Psychology, 11th Edition, (PDF) provides outstanding currency on the