Category: Textbooks

Readers examine the use of services marketing as a competitive tool from a uniquely broad perspective with Hoffman/Bateson’s Services Marketing: Concepts, Strategies, And Cases, 5th edition, (PDF) Using a very reader-friendly, streamlined structure, this ebook explores services marketing not only as an essential focus for service firms but also as

Essentials of Medical Geology (PDF) reviews the practical tools and essential concepts required to tackle environmental and public health problems. It is organized into 4 main sections. The first section deals with the fundamentals of environmental biology, the natural and anthropogenic sources of health elements that impact health, and illustrate

For upper-level to graduate courses in Probability and Statistics or Probability, for majors in mathematics, engineering, statistics, and the sciences. Studies both the mathematics and the many potential applications of probability theory Ross’ A First Course in Probability, 10th Edition, (PDF) is an elementary introduction to the theory of probability

This easy-to-follow PDF textbook, Java in Two Semesters: Featuring JavaFX 4th edition PDF teaches Java programming from first principles, as well as covering design and testing methodologies. The textbook is divided into 2 parts. Each part supports a one-semester module, the first part addressing fundamental programming concepts, and the second

Current Diagnosis and Treatment Surgery, 14th Edition, (PDF) provides evidence-based, point-of-care information on 1000 diseases and disorders most regularly treated by surgeons Detailed treatment algorithms Over 600 photographs and illustrations NEW! Chapter-ending multiple-choice questions A wonderful review for the USMLE and shelf exams Revised throughout with the latest research and