Category: Textbooks

The industry-standard guide, revised with new ideas and SPSS analysis techniques Designing and Conducting Survey Research: A Comprehensive Guide, 4th Edition, (PDF) is the industry standard resource that includes all major elements of the survey process, updated to include new data analysis techniques and SPSS procedures with sample data sets

Focus on the fundamental principles and practices of efficient management most important for success in business today with DuBrin’s comprehensive, yet comprehensive, Essentials Of Management, 9th edition, (PDF). This brief edition provides a solid introduction for new managers or an in-depth review of core concepts and the latest research and

Barry’s Beginning Theory: An introduction to literary and cultural theory 3rd edition (PDF) has been helping college students navigate through the thickets of cultural and literary theory for well over a decade now. This new and expanded 3rd edition continues to offer readers and students the best 1-volume introduction to

This textbook, A Guide to the Scientific Career: Virtues, Communication, Research and Academic Writing (PDF) was written by a group of seasoned professionals to assist younger researchers. The ebook is divided into ten sections and contains seventy-four chapters that cover topics such as research scientist qualities, career satisfaction, and its

This volume, Emerging Genres in New Media Environments (PDF) explores cultural innovation and transformation as revealed through the emergence of new media genres. New media have enabled what impresses most observers as a dizzying proliferation of new forms of communicative interaction and cultural production, provoking multimodal experimentation, and artistic and