Category: Textbooks

Using a consistent Skinnerian perspective Behavior Analysis and Learning: A Biobehavioral Approach 6th Edition (PDF) provides an advanced introduction to the principles of behavior analysis and learned behaviors, covering a full range of principles from the basic respondent and operant conditioning through applied behavior analysis into the cultural design. The

Handbook of Methods in Aquatic Microbial Ecology, (PDF) is the first all-inclusive compilation of 85 fundamental methods in modern aquatic microbial ecology. Every method is presented in a thorough, step-by-step format that allows readers to adopt new methods with little effort. The methods show the state of the art, and

Marshall/Johnston’s Marketing Management, 2nd Edition, (PDF) has taken great effort to represent marketing management the way it is practiced in successful organizations today. Given the intense changes in the field of marketing, it is a sure bet that the job of leading marketing manager’s contributions to the organization and its

Fully updated to reflect the latest developments, Research Methods in Clinical Psychology: An Introduction for Students and Practitioners 3rd edition (PDF) offers a comprehensive introduction to the various approaches, methods, and strategies for conducting research in the clinical psychology field. It represents the most user-friendly, accessible introduction to conducting and

Change your mathematics course into an engaging and mind-opening experience for even your most math-phobic students. The Heart of Mathematics: An Invitation to Effective Thinking, 4th edition, (PDF) succeeds at reaching non-science-oriented, non-math majors, motivating them to discover the mathematics inherent in the world around them. Integrated with the authors’