Category: Textbooks

Marketing: An Introduction 13th edition (in PDF) shows college students how customer value — capturing it and creating it — drives every effective marketing strategy. Using an organization and learning design that includes good real-world examples and information that help bring marketing to life, the textbook gives readers everything they

Statistics for the Behavioral Sciences 10e by Frederick J Gravetter, Larry B. Wallnau — Statistics is among the most practical and essential courses that you’ll take, and a major goal of this popular text is to make the task of studying statistics as simple as possible. Straightforward instruction, built-in studying aids,

Social Psychology, 14th edition (global version) [also known as the Social Psychology 14e Global edition – apart from the cover and ISBN number, everything else is the same] retains the hallmark of its past success: up-to-date coverage of the quickly evolving subject matter written in a lively manner that has

We inhabit a world of fluids, including water (a liquid), steam (vapour), air (a gas), and the numerous synthetic and natural fluids which are essential to modern-day life. Fluid mechanics concerns the way fluids flow in response to imposed stresses. The subject plays a central role in the education of

Intro Stats: Technology Update, 3rd Edition, (PDF) continues and spreads the successful innovations pioneered in the Velleman/DeVeaux/Bock books, teaching statistics and statistical thinking for today’s readers. This ebook uses a fun, informal writing style, real data, and accessible, short chapters. The consistent Think/Show/Tell model for worked examples supports thinking about